XLIVE Interview Series – Russ Stanley, San Francisco Giants

  This week on the XLIVE Interview Series we sat down with Russ Stanley, Senior Vice President – Ticket Sales & Services for the San Francisco Giants who had a historic run, winning the World Series in 2010, 2012, and 2014.  Russ shared some insights into reaching new markets, ticketing technology, what keeps him up […]

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XLIVE Blog - How Global Media Companies are Creating Experiential Activities

How Global Media Companies are Creating Experiential Activities

How Global Media Companies are Creating Experiential Activities The landscape in which Global Media Companies are competing in is changing. At the end of 2017, the number of people who cut the cord was predicted to top out at 22.2 million. More people are opting out of traditional cable for alternative streaming options. This is […]

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XLIVE Interview Series - Keith Bendes - Float Hybrid

XLIVE Interview Series – Keith Bendes, Float Hybrid

  This week on the XLIVE interview series we sat down with Keith Bendes, VP Marketing & Strategic Partnerships at Float Hybrid.  We spoke to Keith about a number of topics from maximizing ROI at live event experiences, the value of physical experience for brands, and how to make sure you are getting the right […]

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Why Data Privacy and Security is Important for Live Events - XLIVE Blog - 1

Why Data Privacy and Security is Important for Live Events

Why Data Privacy and Security is Important for Live Events The issue of data privacy and security is a hot topic now more than ever. With the most recent breach of information affecting over 87 million people, ensuring that that your own information and that which you collect is secure is essential in today’s landscape. […]

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XLIVE Coachella - Brands Are Using Influencers At Live Events (1)

How Brands Are Using Influencers At Live Events

How Brands Are Using Influencers At Live Events For two weekends, the grounds at Polo Fields in Indio, California were filled hundreds of thousands of music lovers for Coachella Music and Arts Festival. This event was a hotbed for brands to host lounges, activity zones, interactive artwork, and other branded areas at the festival and […]

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Data & Analytics Summit - XLIVE

XLIVE Event Data and Analytics Summit 2018 Recap

  The XLIVE Data and Analytics Summit convened in Los Angeles April 3rd and 4th. The event brought together professionals from both the sport and entertainment industry to explore the impact of data and analytics on live events in the digital era. From technological innovations to emerging trends, the day was full of powerful insights […]

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XLIVE Interview Series - Lyle Maxson - The Courtiers

XLIVE Interview Series – Lyle Maxson, The Courtiers

  This week on the XLIVE Interview series we sat down with Lyle Maxson, the CEO & Founder of The Courtiers, a group of talented marketers who specialize in brand partnerships through performance & experience-driven content.  We spoke to Lyle about a number of topics from music festivals becoming an engine for social change, gamification […]

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XLIVE Interview Series - Moon Javaid - San Francisco 49ers

XLIVE Interview Series – Moon Javaid, San Francisco 49ers

  This week on the XLIVE Interview Series we sat down with Moon Javaid, Vice President, Strategy & Analytics for the San Francisco 49ers.  We spoke to Moon about a number of topics from the importance of data & analytics for sports teams, how he uses data & analytics, and the types of technology he uses […]

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XLIVE Interview Series - Erin Harvego - Big Ten Network

XLIVE Interview Series – Erin Harvego, Big Ten Network

  In early 2017 the Big Ten Network announced a partnership with Riot Games. Can you tell us what started that conversation, how it came to be and why the Big Ten Network chose League of Legends as the game of choice?  In the early part of 2016, students from the Penn State esports team contacted me because […]

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PixMob-at-Taylor-Swift

Reinventing Fan Engagement with Event Tech

New forms of event technology are being launched everyday. From mobile applications to  name badges that allow you to trade contacts with a simple click, technology at live events comes in various forms. What is event better is that this new wave of innovation is being used to engage audiences more than ever before. Attendees […]

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XLIVE Interview Series - Richard Steinau - WorldStage

XLIVE Interview Series – Richard Steinau, WorldStage

  This week on the XLIVE Interview Series, we sat down with Richard Steinau, Senior Vice President of WorldStage. WorldStage is one of the most senior AV and event staging companies, with an impressive 35 years of consistent ownership and management. Richard answered many of our questions from what sets WorldStage apart from other technology […]

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